SATTE 2023

SATTE GenX - Rebuild your Travel Business

Informa Markets India is all set to organize the 3rd edition of SATTE GenX, introducing Hybrid Expo on November 17th, 2022 as Physical Expo followed by Virtual Expo on 22nd & 23rd November 2022.

The upcoming Hybrid expo, promises to offer a Dynamic physical and virtual platform to the stakeholders of the global travel and industry to reconnect, network and conduct business. The two-day expo will also provide various knowledge sessions and idea exchange opportunities.

Revival of Tourism Industry, Creation of New Opportunities and Formation of Conducive Business Environment form the Mottos of SATTE 2022

Informa Markets in India, India’s leading B2B exhibition organiser, kickstarted the 29th Edition of SATTE today. The much-anticipated event was inaugurated by by a star studded dignitary list comprising Shri Shripad Yesso Naik, Minister of State for Tourism, Govt. of India ; Dr. M. Mathiventhan, Minister for Tourism, Govt. of Tamil Nadu; Ms Rupinder Brar, Addl. Director General, Ministry of Tourism, Govt. of India; Mr Alhasan Ali Aldabbagh, Chief Markets Officer – Asia Pacific, Saudi Tourism Authority; Ms. Jyoti Mayal, Vice Chairperson, FAITH; Mr Rajiv Mehra, Hony. Secretary, FAITH; Mr. Subhash Goyal, Member, National Advisory Council, Ministry of Tourism, Govt. of India; Mr. Yogesh Mudras, MD, Informa Markets in India and Ms Pallavi Mehra, Group Director, Informa Markets in India. Read more...

Welcome to SATTE

SATTE (South Asia’s Travel & Tourism Exchange) offers a comprehensive platform to domestic and international buyers and professionals from across the travel, tourism and hospitality industry along with National and State Tourism Boards (NTOs and STOs). SATTE is recognized as Asia’s Leading travel and tourism exhibition to conduct business, share knowledge, exchange ideas in order to arrive at solution-driven innovations to accelerate the pace of the growth of the industry. SATTE is well-supported by the Ministry of Tourism, Government of India, National and International Tourism Boards, Indian and International travel and trade associations and organizations amongst others.

The 30th edition of SATTE will be held at India Expo Mart, Greater Noida, Delhi-NCR from 09-11 Feb 2023.

Highlights 2022

1200 +Exhibitors

35000 +Trade Visitors

800 +VIPs & Delegates

25000Exhibit Area(SQM)

28State Tourism Boards

50 +Countries

Every business platform owes its popularity to the success of its attendees. Over the last 30 years South Asia's leading travel show, SATTE has consistently grown and in turn ensured the success of many a business.

As a buyer, you have a lot of power. The power to create unique experiences and moments of delight for travelers. In doing so, meaningfully contributing to the success of your company and your own reputation.

SATTE 2023 is happening at India Expo Centre, Greater Noida – A State-of-the-art venue in Delhi NCR with Informa All Secure to ensure safety & security for our stakeholdersthat will enable us to create grander business experiences for you.



Informa launches ‘AllSecure’, an approach for enhanced healthy & safety standards at its events in the NEW NORMAL.

Whether they are exhibitors, attendees, visitors, speakers or sponsors, customers come to events to connect, learn, know more and to do business effectively, safety & confidence. To conduct physical trade exhibitions amidst the new normal, Informa Markets in India has created the ‘AllSecure’ safety standard. A detailed set of enhanced measures, AllSecure provides attendees the reassurance and confidence that they are participating in a safe and controlled environment. These international protocols are based on the broader principles of Physical Distancing, Protect & Detect, Cleaning & Hygiene and detailed Communications on these principles. It includes a commitment to ten key priorities across all Informa events, as well as fuller range of standards & recommendations that will be followed at our events wherever applicable & possible.

 Download Health & Safety Guide    Find out more

Associations & Partners